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Meet our Core Team…


He is a Market Research professional with 2 decades of experience working on various kinds of research projects. He has gained his experience working with IMRB, TNS and Sigma Research. His has done his MBA from KSOU and is certified in Marketing Research from University of Georgia. He has handled research projects in sectors such as Automobile, Telecom, Banking, Finance, Insurance, Durables, Media, Entertainment, FMCG, Education, Healthcare, Real Estate, Agriculture, Rural and Social.

He has worked on projects from HUL, Reckitt Benckiser, PepsiCo, CocaCola, LG, HP, Nestle, P&G, Dabur, Hero Moto Cop, TVS Motors, Maruti Suzuki, Toyota, Tata Motors Bajaj Auto, Idea Cellular, L&T, Amul, ICICI Bank and many other MNCs and Indian corporate. He has also worked on projects from UNICEF, UNFPA, FHI and Ministry of Health and Family Welfare India. He has handled large surveys spread across India.

Despite having a number of impressive accomplishments under his belt, he simply does not like displaying them publicly. His bio indicates he's friendly and probably a pleasure to work with, which is important for clients, especially on a one-on-one work scenario. The rest of his bio includes personal touches that make him more human.

Married and a father of two, Mahendra like to spend time with his family, very much an early riser, he really enjoys staying active, his interests include reading motivational books.

Gopal Desai
DGM-Research Projects

A dynamic professional with over 25 years of work experience in consulting, business research, business analysis, market research, marketing and business development in diverse industry sectors. An effective communicator with excellent relationship building, leadership & interpersonal skills. Having immense industry interactions in various sectors including chemicals, pharmaceuticals, dyes & dyes intermediates, port & maritime, within Gujarat. He possesses exceptional team spirit and thereby helping in easy achievement of organizational & personal goals. He is good at projects in the areas of pre-investment consultancy including product identification, site identification, primary research, pre-feasibility study, competition analysis, techno-economic feasibility study, industry data analysis in the sectors of chemicals, pharmaceuticals, dyes & intermediates, port & maritime industry.

He has graduated in bachelor of chemical engineering with specialization in biotechnology from faculty of technology & engineering, M.S. University, Vadodara. He is MBA with Marketing from B. K. School of Business Management, Gujarat University, Ahmedabad. He likes to listening Indian classical music, trekking, swimming, playing chess and practicing yoga & meditation during his free time.

Research Manager

Shikha Mehta graduated from Kurukshetra University with Master's degree in Business administration She has done her PhD in the field of marketing and has handled various projects from banking, e-commerce and automotive sector. There are various national and international publication to her credit.

She has started her career as an academician later on her passion for learning and desire for practical experience encouraged her to move into corporate environment to enhance her analytical skills.

She is a dynamic professional with expertise in data analytics. Her areas of specialization are SAS AN SPSS. She is a skilled communicator with analytical bent of mind coupled with zeal to utilize and enhance ideas, knowledge and skills.

In her current role, she is handling various responsibilities like preparing research proposal research planning. Discussion guides, questionnaires designing data cleaning and data analysis.

She is looking forward to be recognized as one of the best research talent difficult to find.
She is found of music and exploring new place.

Field Manager (North)

In 2015 he began working at Maction as a Field Manager.

Dinesh knows how to collect and manage data for all types of market and social research projects. He is detail oriented and is a wiz when it comes to execution of project specific recruitments, training the field staff for excellence for best output in projects in terms of Quality, Timeliness and Cost (Q,T,C).

Dinesh was born in Haryana and raised in Delhi – a city he truly adores which is why he does not plan on moving anywhere else. His work makes him travel cross-country which he enjoys though. He ensures that each project is successfully completed.

Dinesh enjoys spending quality time with Family and friends. He likes to read motivational books with an occasional glass of wine.

Field Manager (West)

Govind was born and raised in Rajasthan. He currently lives in Gujarat and works with Maction as a Field Manager.

He graduated from NIM (National Institute of Management) with an MBA in Marketing Management. This area of studying came from a lifelong interest in Market Research.

He has moved up the ranks in numerous roles in both Qualitative and Quantitative research. He provides managerial support to all field managers.

When he is not here he enjoys spending time with his family and friends. He can often be found attending an event or a show and likes listening to music.

He enjoys being outdoor especially in the mountains. He love to explore new cultures and destinations.

Management Trainee/HR Executive

Anjali is keenly involved in all aspects of the HR discussions and decisions that take place in the office. She also takes care of digital Marketing. At all stages of the process Anjali is available to help and provide guidance to employees.

After growing up in Gujarat and Pursuing her Bachelors from GLS (Gujarat Law Society) she began working with Maction Consulting in 2017 and works tirelessly to identify job opportunities for current employees.

When not in the office Anjali tries to find the right balance between her love for Swimming, music and movies.

Quality Controller

Indumati Chauhan is an articulate and confident person who relishes challenges. Her greatest strengths are dedication and commitment to work. She has an excellent ability to review quality content.

She is graduated in law and has gained experience as legal advisor by working at several organizations. She has also worked at the capacity of interviewer and supervisor at various premier research organizations.

She is a quick learner and always looks for innovative approaches for handling different projects.
In her spare time she enjoys reading and music.

Meet our Consultants…

Design Researcher/UX Designer

Anvika is a communication designer and a researcher with abundant field experience for a wide array of clients. She enjoys engaging with people from different sociocultural backgrounds and finds it life altering at times. She finds the complex yet rich and multilayered nature of qualitative research fascinating as it highlights, probes and delves into prevalent social & cultural discourses and narratives.

Anvika has done design research projects with a diverse set of clients such as Google, Nokia, BMGF etc. and has recently finished assisting a professor at IIM, Ahmedabad for a project on one of India’s De-notified Nomadic Tribes. Her work experience includes projects on rural immunization, power dynamics in stigmatized communities, internet technologies, mobile VAS for farmers etc.. She has been working as a design researcher for over 4 years. In her spare time she takes up short-term freelance graphic and web design projects.

She studied for her Masters in Strategic Design Management at N.I.D. Gandhinagar, before which she studied Industrial Design at Symbiosis Institute of Design, Pune and Coventry University in England.

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